How Alshair Fiyaz and Simply Chocolate are Changing the Game

In a market that has seen new and healthier trends emerge, natural high quality products have gained a leading edge.

At the forefront of this transformation in consumption habits is Alshair Fiyaz’s Simply Chocolate, a Denmark born brand that has refined the process of selecting the finest ingredients to produce a superior quality selection of products, even offering an irresistible selection of gluten free and dairy free chocolates which enable consumers with all kinds of preferences and nutritional habits to indulge in the Simply Chocolate experience.

Real ingredients, for real people. That has been the calling card behind this groundbreaking brand that has already experienced major growth across key markets.

“We are definitely seeing greater demand for vegan, gluten-free and dairy-free products,” says Niels Østenkær, CEO of Copenhagen-based brand Simply Chocolate. “Brands are adjusting to the ‘free-from’ culture. Those high-end chocolate makers able to stay on top of this demand — with a clear message, values and focus on quality — will be the winners of tomorrow.”

By making dessert healthier, the company has tapped into a movement that has gained unquestionable momentum as conscious consumers everywhere make smarter choices and look for ways to improve their lives while indulging in delectable and satisfying treats.

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